We're excited to share with you a recent success story of a property that we helped prep for sale. In this case study, you'll see the transformation of a property from its initial condition to its final prepped-for-sale state. Our team provided expert guidance and support throughout the process, from initial consultation to final staging.

We understand that selling a property can be a daunting task, but with our help, this property sold quickly and for a great price. We hope this inspires you to consider our services for your own real estate needs.

Case Study At-a-Glance

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Objectives

The out-of-state homeowners had a clear objective to sell their rental property and capitalize on their growing home equity gains. As landlords, they had experienced the ups and downs of rental property ownership, and were now ready to move on from that responsibility. Their main objective was to sell the property for the market value of a 3-bedroom home in Nutley, which would allow them to reinvest their profits into a new venture.

Challenges

The home's condition presented some significant challenges that needed to be addressed before putting it on the market. The retaining wall was leaning, which required a professional to reinforce it. The hardwood floors had deep stains from pets, which needed to be sanded and refinished. Additionally, there were several drywall patches that needed to be made to repair holes and dents. However, the most complex challenge was the buried oil tank that needed to be removed. This required the services of a specialized contractor to extract and dispose of the tank while also complying with environmental regulations. Despite these challenges, our team was determined to ensure that the home was transformed into a desirable and marketable property.

Solutions

Contractor Coordination

Coordinating contractors was a crucial aspect of our solution to address the extensive repairs needed before putting the property on the market. We identified and brought in trusted contractors with proven track records to handle the various tasks required, such as repairing the leaning retaining wall, removing pet stains from hardwood floors, and patching drywall. Our team ensured that the work was completed on time, on budget, and to a high standard of quality, allowing the property to shine and attract potential buyers. By handling the contractor coordination and management, we were able to alleviate the stress and hassle of finding reliable contractors for our clients.

Staging

Staging is a crucial aspect of preparing a home for sale. With no furniture left in the house, it can be challenging for prospective buyers to envision themselves living there. To help potential buyers see the home's full potential, we recommended and coordinated stagers to come and showcase the space. The staging transformed the vacant property into a warm and inviting home that made buyers feel welcome from the moment they walked through the door. The staging not only made the home more attractive to buyers but also helped to highlight its best features, making it stand out in a crowded market. With the staging in place, the home felt like a showpiece, and it attracted more attention from buyers than it would have otherwise.

Pricing Strategy

By utilizing our extensive knowledge of the local real estate market, we developed a pricing strategy that took into account the condition of the home and potential inspection hurdles. We recommended pricing the property slightly below our projected market value to generate interest and attract multiple offers. This approach not only helped to reduce negotiation stress, but it also resulted in a faster sale and higher final sales price than originally anticipated. We worked closely with the seller to determine the best pricing strategy for their unique situation and provided ongoing support throughout the negotiation and closing process.

Thinking of selling? Start with a free, no-obligation home valuation!