The DeSilva Team || Coldwell Banker Realty

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What Sellers Need to Know About the 2024 Commission Changes

As we approach the implementation of the 2024 commission changes, sellers need to adapt their strategies to the new landscape. With the removal of the requirement to pay the buyer’s agent commission, there are both opportunities and challenges for sellers. This blog will explore what sellers need to know and how they can adjust their approach to selling their homes.

Pricing Strategy Adjustments

Since sellers will no longer be paying the buyer’s agent commission, they might consider adjusting their pricing strategy. Without the need to cover these fees, sellers might lower their asking price, making their property more attractive to buyers who now have to account for these additional costs themselves

Negotiating with Buyers

Even though sellers are no longer obligated to pay the buyer’s agent commission, they might still offer to cover some of these costs as a negotiating tactic. This can make their property more appealing, especially in a competitive market. However, any such offers would need to be clearly outlined in the sales contract

Working with Your Listing Agent

Sellers should have a candid discussion with their listing agent about how these changes will affect the sale. Your agent can provide valuable advice on setting the right price, marketing the property, and negotiating with buyers who may be more price-sensitive due to the new commission structure.

Bottom Line

The commission changes in August 2024 will require sellers to be more strategic in their approach. By adjusting pricing strategies and understanding the new dynamics, sellers can continue to achieve successful outcomes. Stay tuned for our final blog in this series, where we’ll discuss how these changes will reshape the real estate market as a whole.


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